Our Approach

Our strategy

We align with leading science to deliver trust and confidence for our buyers, maximizing climate impact while minimizing risk.

The strategy

A complete carbon credit strategy

Not all carbon credits are created equal. CNaught's due diligence process finds that only ~15% of credits in the market meet its quality bar, so buyers need a diversified portfolio of high-integrity credits to maximize impact and minimize risk. Yet most sustainability teams are stretched too thin to source and curate portfolios themselves.

CNaught performs rigorous due diligence and delivers ready-to-purchase portfolios aligned with leading climate science. We continuously monitor every project and provide tools that make it easy to track and confidently share your progress — so you can stay focused on driving change within your business.

15%
of projects in the market meet CNaught's strict quality standard
Which is why you need a diversified, diligence-backed portfolio.
7step diligence process on each individual project
100%backed by the CNaught Guarantee
The process

Five steps to high-integrity climate impact

From building your portfolio to transparently reporting the impact you've made.

STEP 101
We sell only portfolios, to mitigate risk, diversify impact, and balance impact and affordability.
Build a portfolio
STEP 202
Our portfolios are made up of four different project categories, built on the paradigm laid out in the Oxford Principles.
Diversify across categories
STEP 303
Every project clears our seven-step, science-backed diligence process.
Perform rigorous due diligence
STEP 404
We track every project over time, so quality holds long after purchase.
Continuously monitor portfolio
STEP 505
We provide an AI-powered platform to make it easy for you to share your progress.
Transparently report impact
Curated portfolios

Curated, high-integrity portfolios

Experts across science and industry agree buyers should take a portfolio approach, for several key advantages.

Mitigate risk

Like any market, the VCM carries risk. Investing across several projects and project types means you're not dependent on a single project's outcome.

Diversify impact

Support projects across activity types and geographies to influence beyond-carbon factors like community, biodiversity, and ecosystem benefits.

Balance impact & affordability

Stay on budget by blending differently priced projects into a price per tonne that works for you.

Build a sustainable future

Support a range of technologies to help novel removal methods reach scale, laying the groundwork for a future of long-term carbon removal.

The Oxford Principles

Shifting toward removals over time

The Oxford Principles for Net Zero Aligned Carbon Offsetting, widely regarded as “best practices” in the field and endorsed by the World Economic Forum, recommend diversification across project types, while transitioning to removals with long-term storage over time.

Source: Oxford Principles for Net Zero Aligned Carbon Offsetting

Project categories

Diversified project categories

Building on the Oxford Principles, our portfolios blend four categories of projects that vary along two axes — whether they avoid or remove emissions, and whether they're technology-based or nature-based. Over time, allocations shift increasingly toward removals.

Technology-based Nature-based
Avoid / Reduce emissionsRemove emissions
Technology · Reduce

Technology-based reductions

Projects that aim to reduce and avoid emissions with technology-based solutions.

Landfill gas captureODS destruction
Technology · Remove

Technology-based removals

Projects that remove or store existing atmospheric carbon with technology-based solutions.

BiocharDirect air capture
Nature · Reduce

Nature-based reductions

Projects that aim to reduce and avoid emissions with nature-based solutions.

Avoided deforestationPeatland restoration
Nature · Remove

Nature-based removals

Projects that remove or store existing atmospheric carbon with nature-based solutions.

ReforestationAgricultural land management
Diligence

Rigorous, project-level diligence

Every project runs through our 7-step diligence process — only those that meet our integrity criteria make it into a portfolio. Aligned with expert recommendations from the Stockholm Environment Institute and the GHG Management Institute's Offset Guide, our process pairs a thorough internal assessment with independent third-party evaluations. Every project must be highly rated by one of the four leading agencies.

We evaluate each project across four quality pillars, and stand behind the result with the CNaught Guarantee. Every purchase includes ongoing monitoring and protection against project failure, at no additional cost.

Ratings from all four leading agencies
BeZeroCalyx GlobalRenosterSylvera
01

Additionality

The activity wouldn't have happened without the carbon finance.

02

Over-crediting

Credits accurately reflect the real climate impact delivered.

03

Durability

The carbon stays out of the atmosphere over the long term.

04

Double counting

Each reduction is claimed once and only once.

Monitoring

Continuous portfolio security

The carbon credit space moves fast, and we stay on top of it so you don't have to. We continuously monitor the performance of every project we support, proactively seeking new data and re-evaluating projects to protect your investment and maximize impact.

If a project you bought credits from is canceled or suspended for over a year due to a risk our diligence failed to address, under the CNaught Guarantee, we'll replace those credits with another high-integrity portfolio at no additional cost.

Monitoring visual
Reporting

Carbon management tools

Once you've purchased your portfolio, it's important to share your progress — whether to meet requirements like California's AB 1305 or to communicate impact to customers and employees. Manage all your purchases, even those made outside CNaught, from your dashboard.

Our built-in reporting tools make it easy to meet voluntary or mandatory requirements, and our AI-powered marketing tools help you share your story in your own brand identity.

Reporting visual

Ready to get started?

Start with a free portfolio assessment — no commitment required.